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1639 积分 2023-09-22 加入
The Pleasant Visual Path to Review Helpfulness: Picture-Evoked Emotional Valence and Picture-Text Alignment
3小时前
待确认
Constructing extraordinary experience from everyday life: Zibo barbecue check-in vlogs’ digital narratives
2个月前
已完结
Extending the Internet meme: Conceptualizing technological mimesis and imitation publics on the TikTok platform
2个月前
已完结
Does personal innovativeness and personal anxiety matter? The predictors of continuance use intention of an e-wallet system
4个月前
已完结
Explaining resistance intention towards mobile HRM application: the dark side of technology adoption
4个月前
已完结
Technology Readiness Index (TRI): Assessing Cross-Cultural Validity
4个月前
已完结
Playful TikTok videos: investigating the role of mental imagery in customers’ social media sharing and destination attitude
4个月前
已完结
Brand management to protect brand equity: A conceptual model
5个月前
已完结
Balancing uniqueness and patronage: the dual impact of brand name complexity on consumer behavior
6个月前
已完结
EXPRESS: When Words Meet Visuals: How Content Composition Drives Social Media Engagement for Marketer-Generated Content
6个月前
已完结