Lv21
140 积分 2025-03-21 加入
AI–Human Hybrids for Marketing Research: Leveraging Large Language Models (LLMs) as Collaborators
1小时前
待确认
A large-scale replication of scenario-based experiments in psychology and management using large language models
2小时前
已完结
Comparing the value of perceived human versus AI-generated empathy
3小时前
已完结
“Unattractive= natural”: How explicit and implicit beliefs jointly affect consumer purchase of unattractive produce
2个月前
已完结
Exploring environmental claims in product endorsements: The role of perceived trustworthiness. Journal of Business Research, 57(9), 1032-1045
3个月前
已完结
Perception of advertisements with celebrity endorsement among mature consumers
3个月前
已完结
The role of age in celebrity endorsements: A comparison of younger and older endorsers
3个月前
已完结
The influence of celebrity endorsements on consumer brand attitudes: A meta-analytic review
3个月前
已关闭
It’s the Mind‑Set That Matters: The Role of Construal Level and Message Framing in Influencing Consumer Efficacy and Conservation Behaviors Over the Long‑Term
3个月前
已完结