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38 积分 2025-11-18 加入
Examining chatbot usage intention in a service encounter: Role of task complexity, communication style, and brand personality
8天前
已完结
Emotional expressions of care and concern by customer service chatbots: Improved customer attitudes despite perceived inauthenticity
11天前
已完结
Is Similarity in Advertising a Double-Edged Sword? The Role of AI-Generated Faces
27天前
已完结
Exploring the ‘mood congruency’ hypothesis of attention allocation – An eye-tracking study
1个月前
已完结
Mood and judgment: The affect infusion model (AIM)
1个月前
已关闭
Artificial intelligence and communication: A Human–Machine Communication research agenda
2个月前
已完结
Consumer-perceived signals of ‘creative’ versus ‘efficient’ advertising
3个月前
已完结
Disclosing AI’s Involvement in Advertising to Consumers: A Task-Dependent Perspective
3个月前
已完结