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How Mega- and Micro-Influencers Strategically Manage Authenticity: Exploring Influencer Types and Content Differences Based on Social Network Theory
1小时前
待确认
Blog Popularity Mining by Social Interconnection Analysis
2小时前
已完结
Authenticity in Influencer Marketing: How Can Influencers and Brands Work Together to Build and Maintain Influencer Authenticity?
1个月前
已完结
How do virtual influencers drive impulsive buying behaviour in e-commerce live streaming: the effects of parasocial relationship and influencer-product fit
1个月前
已完结
AI Hallucination in Crisis Self-Rescue Scenarios: The Impact on AI Service Evaluation and the Mitigating Effect of Human Expert Advice
2个月前
已完结
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