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128 积分 2024-10-13 加入
The impact of virtual influencer advertising on consumer response: a moderated chain mediation model based on mind perception and parasocial interaction
3个月前
已完结
Parasocial Interaction: A Review of the Literature and a Model for Future Research
3个月前
已完结
Bad News? Send an AI. Good News? Send a Human
5个月前
已完结
Are assertive messages more effective in live marketing? Matching effects of anchor type and message assertiveness on purchase intention
5个月前
已完结
Assessing AI literacy in second language writing: a scale development and validation study
5个月前
已完结
What is AI Literacy? Competencies and Design Considerations
6个月前
已完结
Technology Readiness Index (Tri)
6个月前
已完结
Robotics for Customer Service: A Useful Complement or an Ultimate Substitute?
6个月前
已完结
From tradition to transaction: The effect of commercialization on tourism experience in cultural heritage attractions
6个月前
已完结
The green power of emoji: The interaction effect of emoji valence and message framing on pro-environmental behavior
6个月前
已完结
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