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Eyeing the pun: an eye-tracking study on the synergistic effects of visual and textual elements in tourism advertising
15天前
已完结
How Product-Plot Integration and Cognitive Load Affect Brand Attitude: A Replication
1个月前
已完结
Influence of the green certification logo and text on environmental awareness and hotel guests’ water-saving behaviour
1个月前
已完结
Howsajiao(playing cute) wins forgiveness: The effectiveness of emojis in rebuilding trust through apology
1个月前
已完结
An analysis of intentions to recycle household waste: The roles of past behaviour, perceived habit, and perceived lack of facilities
1个月前
已完结
Saving Behavior Messaging: Gain/Loss Framing, Self/Family Orientations, and Individual Differences in Collectivism
1个月前
已完结
All Joking Aside: A Serious Investigation into the Persuasive Effect of Funny Social Issue Messages
1个月前
已完结
Rethinking emotions in the context of infants’ prosocial behavior: The role of interest and positive emotions
1个月前
已完结
Smart hospitality: from smart cities and smart tourism towards agile business ecosystems in networked destinations
3个月前
已完结
Green advertising is more environmentally friendly? The influence of advertising color on consumers’ preferences for green products
4个月前
已完结
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