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40 积分 2023-10-04 加入
When should suppliers introduce a live-stream channel: The role of limited supply capacity
9天前
已完结
Metaverse supply chain and operations management
3个月前
已完结
When Persuasion Is Too Persuasive: An Empirical Analysis of Product Returns in Livestream E-Commerce
3个月前
已完结
Revenue Generation Through Influencer Marketing
3个月前
已完结
Adoption of blockchain considering platform’s information sharing and service effort under the cap-and-trade scheme
3个月前
已完结
Short video channel strategy for restaurants in the platform service supply chain
5个月前
已完结
How do sales promotions, communication agents, and psychological contracts determine purchase hesitation? Evidence from live stream influencers’ fan groups
5个月前
已完结
Self-reliance vs. Dependence: Optimal live streaming strategies selection for E-retailers at different developmental stages
5个月前
已完结
Live streaming product display or social interaction: How do they influence consumer intention and behavior? A heuristic-systematic perspective
5个月前
已完结
A Model of Shoppertainment Live Streaming
5个月前
已完结
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