Lv3
312 积分 2025-07-07 加入
Disclosing AI’s Involvement in Advertising to Consumers: A Task-Dependent Perspective
3小时前
待确认
The Power of Real: Exploring The Effects of AI-Generated Vs. Real Models in Advertising Considering Female Consumers
1个月前
已完结
Disclosing AI’s Involvement in Advertising to Consumers: A Task-Dependent Perspective
1个月前
已完结
Third-party Privacy Certification as an Online Advertising Strategy: An Investigation of the Factors Affecting the Relationship between Third-party Certification and Initial Trust
1个月前
已完结
Stop and smell the roses: How and when busyness impacts consumers' preference for minimalist advertisements
2个月前
已完结
Appearance for Females, Functionality for Males? The False Lay Belief about Gender Difference in Product Preference
2个月前
已关闭
Creative or Contrived? How AI Use Shapes the Social Evaluations of Individuals with Creative Reputations
3个月前
已完结
Still Preoccupied with 1995: The Need to Belong and Preference for Nostalgic Products
3个月前
已完结
Consumer attitudes toward AI-generated ads: Appeal types, self-efficacy and AI’s social role
3个月前
已完结
Effects of Creativity in AI Advertising: The Mediating Role of Perceived Uncanniness
3个月前
已完结
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