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Why (and When) Are Uncertain Price Promotions More Effective Than Equivalent Sure Discounts?
1小时前
待确认
AI Companions Reduce Loneliness
1小时前
已完结
Voices that captivate: The impact of AI-generated voiceover on video Ad engagement
3个月前
已完结
People Believe If 90% Prefer A over B, A Must Be Much Better than B
5个月前
已完结
Brand Teasing: How Brands Build Strong Relationships by Making Fun of Their Consumers
5个月前
已完结
Gendered Consumer Responsibilization: The Constitution of Menopausal Women as Responsible Feminine Consumer Subjects
5个月前
已完结
Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile
5个月前
已完结
Means-Goal Conflict and Novel Brand Choice
5个月前
已完结
In the Company of Strangers: Social Influence from Anonymous Peers in Online Game Settings
5个月前
已完结
When and Why Consumers (Erroneously) Believe Income Impacts the Enjoyment of Consumption Experiences
5个月前
已完结
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