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A review of three decades of academic research on brand equity: A bibliometric approach using co-word analysis and bibliographic coupling
1小时前
待确认
Laser welding of NiTi shape memory alloy: A review
4天前
已完结
Technology-enabled engagement process of brand virtual-try-on services
4天前
已完结
Artificial intelligence affordances, consumer value perceptions, and corporate brand value
7天前
已完结
Dimensions of Brand Personality
9天前
已完结
Technology-enabled engagement process of brand virtual-try-on services
12天前
已完结
Extending the technology acceptance model to explain how perceived augmented reality affects consumers' perceptions
15天前
已完结
The Science of Creating Brand Associations: A Continuous Trinity Model Linking Brand Associations to Learning Processes
15天前
已完结
Cause marketing communications: Consumer inference on attitudes towards brand and cause
26天前
已完结
Consumers' switching to disruptive technology products: The roles of comparative economic value and technology type
1个月前
已完结
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