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Examining the Relationships Among Internet Celebrity, Trust, Happiness, Continuous Watching Intention, and Purchase Intention in Livestreaming
5天前
已完结
What makes impulsive buying in tourism live streaming e-commerce?
28天前
已完结
Impulse buying in the digital age: An exploration using systematic literature review approach
28天前
已完结
How Do Scarcity Messages Lead to Impulsive Online Purchase? The Perspective of Arousal
28天前
已完结
The interactive effect of affectionate nicknames and streamer type on streamer attitude in E-commerce live streaming: the mediating role of psychological closeness
1个月前
已完结
How the time-scarcity feature of live-streaming e-commerce affects impulsive buying直播电商的时间性稀缺特征如何影响冲动购买
1个月前
已完结
How does scarcity promotion lead to impulse purchase in the online market? A field experiment
1个月前
已完结
“Limited Time Offer”: Impact of Time Scarcity Messages on Consumer’s Impulse Purchase
2个月前
已完结
Is Creative Description Always Effective in Purchase Intention? The Construal Level Theory as a Moderating Effect
2个月前
已完结
How multi-actor resources create value for live streaming platforms: the mediating role of engaged spectators
2个月前
已完结