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E Pluribus Unum: Exploring the Effects of Billboarding on Consumer Brand Responses
9天前
已关闭
Automated Versus Human-Operated: Impact of AI-Driven Autonomous Stores on Prosocial Behavior
9天前
已完结
Welfare Implications of Democratization in Content Creation: Generative AI and Beyond
1个月前
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The Impact of Ad Length on Ad Effectiveness: Do Micro Ads Work?
1个月前
已完结
The semiotics of emojis in advertising: An integrated quantitative and qualitative examination of emotional versus functional ad dynamics
1个月前
已完结
The impact of creativity in social AR filters on brand awareness, image, and behavioral intentions: The role of intrusiveness and Ad recognition
1个月前
已关闭
Emotional Versus Informational: How Does Ad Appeal Influence Consumer Empathy and Responses to Cause-Related Marketing Campaigns
1个月前
已完结
The Effect of Downvotes on Content Creation: Evidence from Social Media
1个月前
已关闭
Projecting authenticity through advertising - Consumer judgments of advertisers' claims
2个月前
已完结
Robot guardians: Mitigating tourists' deviant behavior with intelligent robots
2个月前
已完结