Lv12
40 积分 2025-10-21 加入
Impact of perceived value, positive emotion, product coolness and Mianzi on new energy vehicle purchase intention
22小时前
待确认
Impact of Environmental Concern, Emotional Appeals, and Attitude toward the Advertisement on the Intention to Buy Green Products: The Case of Younger Consumer Audiences
23小时前
已完结
How allusion enhances consumer response to hope appeals in health messaging
23小时前
已完结
Fear appeals and coping appeals for health product promotion: Impulsive purchasing or psychological distancing?
2天前
已完结
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