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140 积分 2025-09-07 加入
Authenticity and belief congruence: evaluating consumer responses to confrontational and nonconfrontational brand activism
3个月前
已完结
Unlocking the secrets of user engagement: the role of multimodal information and sentiment signals in AI agent design
3个月前
已关闭
Advertising “like a girl”: Toward a better understanding of “femvertising” and its effects
4个月前
已关闭
Adverse Effects of the Media Portrayed Thin-Ideal on Women and Linkages to Bulimic Symptomatology
4个月前
已完结
Sexual objectification versus empowerment: Examining the effects of sexualized women’s facial expression on viewers’ evaluations of social cognition and self-objectification
4个月前
已完结
Endorsement effectiveness of celebrities’ avatars: Evidence from multiple experiments
5个月前
已完结
Why Casting Older Female Models Is Good for Advertising
5个月前
已关闭
Why Casting Older Female Models Is Good for Advertising
5个月前
已关闭
Interpersonal guilt and shame appeals in health advertising: the role of self-construal and autonomous motivation
6个月前
已完结
Race, beauty type, and femininity in fashion advertising: Analysis of young Chinese female consumers’ responses
6个月前
已完结
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