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40 积分 2023-01-28 加入
Enterprises’ internationalization, R&D investment and enterprise performance
8小时前
待确认
Virtual influencers’ attractiveness effect on purchase intention: A moderated mediation model of the Product–Endorser fit with the brand
1年前
已完结
What makes an AI device human-like? The role of interaction quality, empathy and perceived psychological anthropomorphic characteristics in the acceptance of artificial intelligence in the service industry
1年前
已完结
How humanlike is enough?: Uncover the underlying mechanism of virtual influencer endorsement
1年前
已完结
Investigating the Effect of Self-Congruity on Attitudes toward Virtual Influencers: Mediating the Effect of Emotional Attachment
1年前
已完结
Making Sense? The Sensory-Specific Nature of Virtual Influencer Effectiveness
1年前
已完结
Empathy with influencers? The impact of the sensory advertising experience on user behavioral responses
1年前
已完结
The emergence of virtual influencers: a shift in the influencer marketing paradigm
1年前
已完结
Communication visibility and employee voice: mediating role of feedback-seeking
1年前
已关闭
Presence in video games: A systematic review and meta-analysis of the effects of game design choices
1年前
已完结
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