Lv4
750 积分 2024-02-02 加入
EXPRESS: How Closely Should You Follow a Trend? Atypicality and Engagement on Social Media
6小时前
待确认
The Pleasant Visual Path to Review Helpfulness: Picture-Evoked Emotional Valence and Picture-Text Alignment
3个月前
已完结
EXPRESS: Vocal Similarity, Timbre, and Persuasion in Consumer-Spokesperson Interactions
3个月前
已关闭
When Conscientious Employees Meet Intelligent Machines: An Integrative Approach Inspired by Complementarity Theory and Role Theory
3个月前
已完结
Machine heuristic in algorithm aversion: Perceived creativity and effort of output created by or with artificial intelligence
3个月前
已关闭
How consumers with hedonic (vs utilitarian) purchase motive use item-price (vs price-item) presentation order as a mechanism to justify their hedonic purchase
4个月前
已完结
EXPRESS: Endorsement Rate in Influencer Marketing
5个月前
已完结
Disentangling the Impact of Bidding Price on Advertising Performance in E-commerce Search Advertising: The Moderating Role of Product Competitiveness
5个月前
已完结
What Happens When Machines Become Smarter? An Empirical Investigation of AI Opponents in Online Gaming
5个月前
已关闭
Flatness promotes modernity: logo flatness and consumers' perception of brand image
5个月前
已完结