Lv11
70 积分 2025-09-22 加入
Contrasting the Efficacy of the Type of Influencer to the Type of Product: The Mediating Effect of Perceived Authenticity
7小时前
待确认
A Study on the Impact of Vlogger Interpersonal Attraction on Consumer Purchase Intention from the Perspective of Parasocial Interaction
2个月前
已完结
Virtually responsible? Attribution of responsibility toward human vs. virtual influencers and the mediating role of mind perception
2个月前
已完结
Why do we prefer humans to artificial intelligence in telemarketing? A mind perception explanation
2个月前
已完结
Research on the Influence of Virtual Anchors on Consumers’ Purchase Intention in Live Streaming Commerce
2个月前
已完结
How and when do virtual influencers positively affect consumer responses to endorsed brands?
2个月前
已完结
Application of a Workflow for the Construction and Interactive Development of Digital Humans From Real-Person Facial Photos: A Case Study
3个月前
已完结