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40 积分 2024-03-12 加入
Operation strategy in an E‐commerce platform supply chain: whether and how to introduce live streaming services?
4小时前
待确认
The Sales Impacts of Traffic Acquisition Promotion in Live-Streaming Commerce
4小时前
已完结
Livestream e-commerce in a platform supply chain: A product-fit uncertainty reduction perspective
3个月前
已完结
Imperfect Targeting and Advertising Strategies
4个月前
已完结
Targeting Advertising Spending and Price on the Hotelling Line
4个月前
已完结
Research on Pricing Strategy of O2O Group Buying Dual Channel Supply Chain — Based on Hotelling Model
4个月前
已完结
Self-building new brand or cooperating with a frenemy? Market expansion strategy of manufacturer in a C2M supply chain
4个月前
已完结
Optimal Pricing and Quality Decisions in Supply Chains With Consumers’ Anticipated Regret and Online Celebrity Retailers
5个月前
已完结
Should we keep the tradition or follow the trend? The optimal live-streaming e-commerce mode selection in a sustainable and circular supply chain under competition
5个月前
已完结
A Model of Shoppertainment Live Streaming
5个月前
已完结
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