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From Free to Paid: Monetizing a Non-Advertising-Based App
3天前
已完结
Is a Picture Worth a Thousand Words? An Empirical Study of Image Content and Social Media Engagement
8天前
已完结
What Drives Virality (Sharing) of Online Digital Content? The Critical Role of Information, Emotion, and Brand Prominence
1个月前
已完结
Responses to Information Incongruency in Advertising: The Role of Expectancy, Relevancy, and Humor
1个月前
已完结
Face the Uncanny: The Effects of Doppelganger Talking Head Avatars on Affect-Based Trust Toward Artificial Intelligence Technology are Mediated by Uncanny Valley Perceptions
1个月前
已完结
Close Encounters of the AI Kind: Use of AI Influencers As Brand Endorsers
1个月前
已完结
The Effects of Psychological Distance on the Diagnosticity of Digits to the Left Versus Right of a Separator
1个月前
已完结
Cutting through Content Clutter: How Speech and Image Acts Drive Consumer Sharing of Social Media Brand Messages
2个月前
已完结
The Language That Drives Engagement : A Systematic Large-scale Analysis of Headline Experiments
2个月前
已完结