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20 积分 2026-09-07 加入
Utilitarian and Hedonic Motivations for Live Streaming Shopping
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The effects of match-ups on the consumer attitudes toward internet celebrities and their live streaming contents in the context of product endorsement
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The Presentation of Self in the Age of Social Media: Distinguishing Performances and Exhibitions Online
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Parasocial attributes and YouTube personalities: Exploring content trends across the most subscribed YouTube channels
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