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30 积分 2026-07-29 加入
Conceptualizing, Measuring, and Managing Customer-Based Brand Equity
1个月前
已完结
How Physical Stores Enhance Customer Value: The Importance of Product Inspection Depth
1个月前
已完结
A Comparison of Marketing Strategies between the U.S. and China Influenced by Individualism-Collectivism under Cross-Cultural Perspective: Taking MDLZ International, Ltd. as an Example
1个月前
已完结
Research on the Optimization Path of Cross-Cultural Brand Marketing Strategy in the Context of Globalization—Taking Pop Mart as an Example
1个月前
已完结
The foundations, evolution and promise of customer-based brand equity
1个月前
已完结
Identifying Factors That Hinder the Acceptance of Chinese Brands among US Consumers
1个月前
已完结