Lv11
44 积分 2025-10-20 加入
The motivations of conspicuous consumption in the digital age
10天前
已完结
From Mystery to Meaning: Consumer Motivations for Co‐Branded Blind Boxes Under Managed Uncertainty
15天前
已完结
Conspicuous value as a pathway between self-presentation motives and brand loyalty a generational analysis
15天前
已完结
EXPRESS: The Three-dimensional Effect in Logo Design: When Depth Cues Improve Brand Purchase Likelihood
27天前
已完结
Small = authentic: the effect of geographic brand name size on perceived product authenticity
27天前
已完结
Balancing uniqueness and patronage: the dual impact of brand name complexity on consumer behavior
27天前
已完结
The Art of Misspelling: Unraveling the Diverging Effects of Misspelled Brand Names on Consumer Responses
28天前
已完结
Inherit or innovate?–evidence from China’s auto industry’s new car series naming
28天前
已完结
A Gift for Me is a Lift for Me: Self-gifting Motivations, Purchase Decision Involvement, and Customer Satisfaction
1个月前
已关闭
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