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60 积分 2024-12-25 加入
Information overload and fake news sharing: A transactional stress perspective exploring the mitigating role of consumers’ resilience during COVID-19
1小时前
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The effect of virtual anchor appearance on purchase intention: a perceived warmth and competence perspective
6个月前
已完结
Understanding the switching intention to virtual streamers in live streaming commerce: innovation resistances, shopping motivations and personalities
6个月前
已完结
Can virtual streamers replace human streamers? The interactive effect of streamer type and product type on purchase intention
6个月前
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Influence of Virtual Live Streamers’ Credibility on Online Sales Performance
6个月前
已完结
Digital Emotional Bonds: How Virtual Anchor Characteristics Drive User Purchase Intention in Livestreaming E-commerce
6个月前
已完结
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