Lv4
560 积分 2023-05-04 加入
Preference for partner or servant brand roles depends on consumers’ power distance belief
2个月前
已完结
Humanizing Products with Handwritten Typefaces
2个月前
已关闭
Humanizing Products with Handwritten Typefaces
2个月前
已完结
The Power of Anthropomorphic Appeals for Environmental Corporate Social Responsibility (CSR) Advertising: With Mediation of Psychological Closeness and Moderation of Typefaces
3个月前
已完结
“Feel the green”: How a handwritten typeface affects tourists’ responses to green tourism products and services
3个月前
已完结
The impact of an auspicious name and shape on food consumption
3个月前
已完结
The impact of influencers' multi-SNS use on followers’ behavioral intentions: An integration of cue consistency theory and social identity theory
3个月前
已完结
Sorry to ask but … how is apology effectiveness dependent on apology content and gender?
4个月前
已完结
Understanding Role of Fonts in Linking Brand Identity to Brand Perception
4个月前
已完结
Explaining the misconduct: Meaning-making of legitimation strategies in corporate apologies on Weibo
4个月前
已完结
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