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100 积分 2025-01-04 加入
Emotional Expressions and Brand Status
2天前
已完结
The activist brand and the transformational power of resistance: towards a narrative conceptual framework
2天前
已完结
Should your brand pick a side? How market share determines the impact of corporate political advocacy
5天前
已完结
Crossing cultures: The relationship between psychological and socio-cultural dimensions of cross-cultural adjustment
9天前
已关闭
International students’ social use of WeChat and sociocultural adjustment: coping self-efficacy as a longitudinal mediator
11天前
已完结
Frontiers: How Support for Black Lives Matter Impacts Consumer Responses on Social Media
14天前
已关闭
Cultural intelligence and adaptive selling behaviors in cross-cultural selling: The cognitive resource theory and social role theory perspective
19天前
已完结
The real purpose of purpose-driven branding: consumer empowerment and social transformations
21天前
已完结
Shaping customer brand loyalty during the pandemic: The role of brand credibility, value congruence, experience, identification, and engagement
21天前
已完结
When Brands (Don’t) Take My Stance: The Ambiguous Effectiveness of Political Brand Communication
22天前
已完结
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