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Antecedents and outcomes of digital platform risk for international new ventures’ internationalization
4个月前
已完结
The strategic impact of external networks: subsidiary performance and competence development in the multinational corporation
4个月前
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The strategic impact of external networks: subsidiary performance and competence development in the multinational corporation
4个月前
已完结
Ethnic brand identity work: Responding to authenticity tensions through celebrity endorsement in brand digital self-presentation
4个月前
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When foreign brands appear local, and local brands appear foreign
4个月前
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