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50 积分 2025-08-27 加入
Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence
8天前
已完结
Effects of Price, Brand, and Store Information on Buyers' Product Evaluations
14天前
已完结
The Social Identity Theory of Intergroup Behavior
1个月前
已完结
The Impact of Television Advertising: Learning Without Involvement
2个月前
已完结
Is a Company Known by the Company it Keeps? Assessing the Spillover Effects of Brand Alliances on Consumer Brand Attitudes
5个月前
已完结
Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research
5个月前
已完结
Inter-industry creative collaborations incorporating luxury fashion brands
5个月前
已完结
Effects of Sports Brand Collaboration Product Characteristics on Brand Value and Loyalty
5个月前
已关闭
AI-generated imagery in sustainable gastronomy tourism: A study from bottom-up to top-down processing
8个月前
已完结
The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
8个月前
已完结