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The Service Revolution and the Transformation of Marketing Science
16天前
已完结
Accelerating the Green Shift: How Green Digital Transformation Capabilities Foster Sustainable Innovation Performance Through Circular Economy Readiness and Business Innovation Environment
1个月前
已完结
Synergizing ESG and Digital Transformation for Corporate Decarbonization
1个月前
已完结
How does green digitalization affect environmental innovation? The moderating role of institutional forces
1个月前
已完结
Quest for insights: Leveraging data from the video game ecosystem in marketing
2个月前
已完结
The relationship between the quality of big data marketing analytics and marketing agility of firms: the impact of the decision-making role
2个月前
已关闭
Quest for insights: Leveraging data from the video game ecosystem in marketing
2个月前
已关闭
Can the digital transformation of manufacturing enterprises promote enterprise innovation?
4个月前
已完结
Exploring the impact of project team's digital capability on innovation performance: an integrated analysis using PLS-SEM and fsQCA
4个月前
已完结
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