Lv5
940 积分 2020-08-19 加入
Acquiring customers via referral reward programs versus advertising: Who is more likely to provide future referrals?
2天前
已完结
The relative impact of advertising and referral reward programs on the post-consumption evaluations in the context of service failure
2天前
已完结
Is Distance Really Dead in the Online World? The Moderating Role of Geographical Distance on the Effectiveness of Electronic Word of Mouth
3天前
已完结
Mobile Push vs. Pull Targeting and Geo-Conquesting
3天前
已完结
Absence makes the heart grow fonder: The interactive effect of crowding information and spatial distance on consumers’ patronage intention
4天前
已完结
The effects of transforming mobile services into mobile promotions
4天前
已完结
The Role of Mere Closeness: How Geographic Proximity Affects Social Influence
4天前
已完结
The effect of review valence and variance on product evaluations: An examination of intrinsic and extrinsic cues
6天前
已完结
Location still matters: How geographic proximity between customers shapes repeat purchase behavior in online food delivery services
7天前
已完结
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