Lv3
300 积分 2024-12-15 加入
Novelty vs. trust in virtual influencers: exploring the effectiveness of human-like virtual influencers and anime-like virtual influencers
1小时前
已完结
Consumers’ Responses to Virtual Influencers as Advertising Endorsers: Novel and Effective or Uncanny and Deceiving?
1个月前
已完结
Novelty vs. trust in virtual influencers: exploring the effectiveness of human-like virtual influencers and anime-like virtual influencers
1个月前
已完结
Virtual influencer marketing: the good, the bad and the unreal
1个月前
已完结
Understanding AI Advertising From the Consumer Perspective
1个月前
已完结
Unveiling the Illusion: Generative Artificial Intelligence Disclosure Strategies and Consumer Responses
1个月前
已关闭
Preparing for an Era of Deepfakes and AI-Generated Ads: A Framework for Understanding Responses to Manipulated Advertising
1个月前
已完结
How effort expectancy and performance expectancy interact to trigger higher education students’ uses of ChatGPT for learning
2个月前
已完结
The CLEAR path: A framework for enhancing information literacy through prompt engineering
2个月前
已完结
Assessment Scale and Behavioral Model Construction for AI Chat Information Retrieval and Processing Service Systems Based on Behavioral Reasoning Theory—Taking ChatGPT-Like Tools as an Example
2个月前
已完结
皖公网安备34019202002308
