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628 积分 2022-09-18 加入
Examining Consumer Appraisals of Deepfake Advertising and Disclosure: Show Deepfakes as “Real Life” or Say They’re “Just Fantasy”?
1个月前
已完结
If you cannot beat them, join them: How social comparison shapes consumer responses to low–high social status brand alliance
2个月前
已完结
Consumer Evaluations of Generative Artificial Intelligence Disclosures in Responses to Health Care Reviews
2个月前
已完结
The AI-authorship effect: Understanding authenticity, moral disgust, and consumer responses to AI-generated marketing communications
2个月前
已完结
1 + 1<2? Unveiling the impact of AI-assisted disclosure on service satisfaction in professional services
2个月前
已完结
The impact of AI identity disclosure on consumer unethical behavior: A social judgment perspective
2个月前
已完结
Effect of disclosing AI-generated content on prosocial advertising evaluation
2个月前
已完结
Effect of Human Images in Advertisements on Consumers’ Experiential Purchase Intentions
3个月前
已完结
Falsity images also have real benefits? The impact of AI-generated advertisements' visual styles and reach methods on consumer consultation intentions
3个月前
已完结
Framing the Feed: How Visual Elements Shape Manipulative Intent Inferences and Consumer Responses to In‐Feed Ads on Social Media
3个月前
已完结
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