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The effect of E-commerce virtual live streamer socialness on consumers' experiential value: an empirical study based on Chinese E-commerce live streaming studios
5小时前
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"I Like Your Suggestion!" the role of humanlikeness and parasocial relationship on the website versus voice shopper's perception of recommendations
4个月前
已完结
I Like Your Suggestion！’The Role of Humanlikeness and Parasocial Relationship on the Web⁃ site Versus Voice Shopper’s Perception of Recommendations”
4个月前
已关闭
Humanizing Brands：When Brands Seem to be Like Me，Part of Me，and in a Relation⁃ ship with Me
4个月前
已完结
Do Alliance portfolios encourage or impede new business practice adoption? Theory and evidence from the private equity industry
5个月前
已完结
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