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20 积分 2024-05-27 加入
Can Social Technologies Drive Purchases in E-Commerce Live Streaming? An Empirical Study of Broadcasters' Cognitive and Affective Social Call-To-Actions
8小时前
已完结
Influencer Mix Strategies in Livestream Commerce: Impact on Product Sales
9小时前
已完结
How should firms adapt pricing strategies when consumers are time‐inconsistent?
15天前
已完结
The Bright and Dark Sides of Customer Switching
15天前
已完结
Happiness Begets Money: Emotion and Engagement in Live Streaming
15天前
已完结
When Images Backfire: The Effect of Customer-Generated Images on Product Rating Dynamics
15天前
已完结
When Persuasion Is Too Persuasive: An Empirical Analysis of Product Returns in Livestream e-Commerce
17天前
已完结
EXPRESS: Designing E-commerce Livestreams: How Product Presentation Duration Affects Sales?
29天前
已完结
The Economic Value of Blockchain Applications: Early Evidence from Asset-Backed Securities
29天前
已完结
EXPRESS: Revisiting Seller Reputation: Impact of Internal and External Reputation on Sales in Online Knowledge Payment Markets
1个月前
已完结
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