Lv3
238 积分 2025-10-15 加入
Reflecting the convergence or divergence of Chinese outbound solo travellers based on the stimulus-organism-response model: A gender comparison perspective
5天前
已关闭
Does virtual reality attract visitors? The mediating effect of presence on consumer response in virtual reality tourism advertising
6天前
已完结
Exploring the Productivity of Generative AI-Powered Ad Campaigns: A Consumer Response Perspective
10天前
已完结
Negative feedback from robots is received better than that from humans: The effect of feedback on human–robot trust and collaboration
13天前
已完结
Consumer attitudes toward AI-generated ads: Appeal types, self-efficacy and AI’s social role
29天前
已完结
The Differential Impact of AI Salience on Advertising Engagement and Attitude: Scary Good AI Advertising
1个月前
已完结
Disclosing AI’s Involvement in Advertising to Consumers: A Task-Dependent Perspective
1个月前
已完结
Generative Artificial Intelligence and Design Co-Creation in Luxury New Product Development: The Power of Discarded Ideas
1个月前
已完结
Can AI fully replace human designers? Matching effects between declared creator types and advertising appeals on tourists’ visit intentions
1个月前
已完结
Explore the anthropomorphism of service bots in tourism: A MASEM analysis based on stereotype content model
1个月前
已完结
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