Lv2
154 积分 2024-03-24 加入
The Effect of Conceptual and Perceptual Fluency on Brand Evaluation
1个月前
已完结
Bringing the Frame into Focus: The Influence of Regulatory Fit on Processing Fluency and Persuasion
1个月前
已完结
Examining Regulatory Focus in the Information Processing of Imagery and Analytical Advertisements
1个月前
已完结
It felt fluent, and I liked it: Subjective feeling of fluency rather than objective fluency determines liking
1个月前
已完结
Get It? Got It. Good! Enhancing New Product Acceptance by Facilitating Resolution of Extreme Incongruity
1个月前
已完结
How does the congruity of brand names affect evaluations of brand name extensions?
1个月前
已完结
Something underneath? Using a within-subjects design to examine schema congruity theory at an individual level
1个月前
已完结
What the Blind Eye Sees: Incidental Change Detection as a Source of Perceptual Fluency
3个月前
已完结
The influence of thematic product displays on consumers: An elaboration‐based account
3个月前
已完结
Complexity or simplicity? Designing product pictures for advertising in online marketplaces
3个月前
已完结
皖公网安备34019202002308
