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820 积分 2025-12-14 加入
Social media marketing content strategy: A comprehensive framework and empirically supported guidelines for brand posts on Facebook pages
8小时前
已完结
The impact of influencers on brand social network growth: Insights from new product launch events on Twitter
8小时前
已完结
Linking Firm-Generated Social Media Content to Sales and Returns
1个月前
已完结
Social Media Communication and Company Value: The Moderating Role of Industry Competitiveness
1个月前
已完结
Linking Firm-Generated Social Media Content to Sales and Returns
1个月前
已完结
A Meta-Analysis of the Effects of Brands’ Owned Social Media on Social Media Engagement and Sales
1个月前
已完结
Content and Style of Firm-Generated Posts on Social Media: A Study of User Engagement on Hedonic and Utilitarian Product Pages on Facebook
1个月前
已完结
Social Media Communication and Company Value: The Moderating Role of Industry Competitiveness
1个月前
已完结
Organizational culture, digital transformation, and product innovation
4个月前
已完结
How does the digital transformation drive digital technology innovation of enterprises? Evidence from enterprise's digital patents
4个月前
已完结