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82 积分 2026-07-08 加入
Exploring the roles of vlogger characteristics and video attributes on followers’ value perceptions and behavioral intention
1小时前
已完结
Content is king: How content characteristics of short-video advertising drive advertising performance
13天前
已完结
Consumers’ purchase intention of private labels: The case of e‐retailers
1个月前
已完结
CONSUMER DECISION MAKING PROCESS IN INSTORE SHOPPING FOCUSING ON SENSORY EXPERIENCES AND MENTAL IMAGERY
2个月前
已关闭
I feel it, I buy it: Deploy AR-based product presentation to generate satisfying tactile experiences in online retail
2个月前
已完结
If I Feel It, I Desire It…: Harnessing Visual-induced Tactile Imagery for Enhancing Purchase Intention
2个月前
已完结
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