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Marketing Scale Handbook, Volume 10 Multi-Item Measures For Consumer Insight Research
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A new mechanism for purchasing through personal interactions: fairness, trust and social influence in online group buying
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Drawing on service-dominant logic to expand the frontier of physical distribution and logistics management
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A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) SECOND EDITION
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Enlightened Marketing in Challenging Times
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How a doer persuade a donor? Investigating the moderating effects of behavioral biases in donor acceptance of donation crowdfunding
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Anticipated enjoyment and perceived fairness : Drivers of online gambling intention
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A new mechanism for purchasing through personal interactions: fairness, trust and social influence in online group buying
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Explaining the link between qualitative job insecurity and attitudes
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The impact of social visibility of VIP services on satisfaction
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不是同一本书,版本和作者出版社等都错误
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