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110 积分 2023-11-13 加入
The Impact of Figure–Ground Reversal in Brand Logos on Brand Attitude
16天前
已完结
Paying with Money or Paying with Points: How Variable Versus Fixed Exchange Rates Influence Loyalty Point Redemption
6个月前
已完结
Knowledge Calibration: What Consumers Know and What They Think They KnowGet access Arrow
8个月前
已完结
The influence of product knowledge and brand name on internal price standards and confidence
8个月前
已完结
The Impact of Visual Perspectives in Advertisements on Consumers' Reactions to Close-to-Expiry Food
10个月前
已完结
How to SHIFT Consumer Behaviors to be More Sustainable: A Literature Review and Guiding Framework
1年前
已完结
Co-branding research: where we are and where we could go from here
1年前
已完结
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