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390 积分 2025-12-17 加入
Rethinking the “K” of K-pop: How non-Korean K-pop groups negotiate identity between the Korean market and globalized industry
2天前
已完结
The Material Dimension of Chinese Hip-Hop: From Tangible Forms to Online Consumption
3天前
已完结
How to retain customers: Understanding the role of trust in live streaming commerce with a socio-technical perspective
3天前
已完结
The influence of generative AI on popular music: Fan productions and the reimagination of iconic voices
1个月前
已完结
The Effects of Anchors’ Multimodal Features on Fan Conversion in Live-streaming E-commerce
1个月前
已完结
Luxury brands’ live streaming sales: the roles of streamer identity and level strategy
1个月前
已完结
Happiness Begets Money: Emotion and Engagement in Live Streaming
1个月前
已完结
The interactive effect of streamer nationality and product characteristics on consumers’ purchase intention in cross-border live streaming e-commerce
1个月前
已完结
Addressing as a gender-preferential way for suggestive selling in Chinese e-commerce live streaming discourse: A corpus-based approach
1个月前
已完结
What to Say and How to Say it: Impacts of Content Type and Linguistic Style on Sales Performance on Live Streaming Platforms
1个月前
已完结
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