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What Makes You Palpitate With Excitement? The Differentiation Effect and Mechanism of Message Appeal in Tourism Short Videos
23天前
已完结
Viewer In-Consumption Engagement in Pro-Environmental Tourism Videos: A Video Analytics Approach
26天前
已完结
Effect of short video storytelling on festival attractiveness: the moderating role of temporal orientation and novelty
27天前
已完结
Captivating the crowd: unraveling sentiments in tourism short videos for effective destination marketing on social media
27天前
已完结
What Makes You Palpitate With Excitement? The Differentiation Effect and Mechanism of Message Appeal in Tourism Short Videos
28天前
已完结
The Distinct Affective Consequences of Psychological Distance and Construal Level
28天前
已完结
The impact of consistency between the emotional feature of advertising music and brand personality on brand experience
28天前
已完结
A systematic literature review on vlog marketing: thematic analysis and future research directions
1个月前
已完结
Seeing destinations through vlogs: implications for leveraging customer engagement behavior to increase travel intention
1个月前
已完结
EXPRESS: Standing Out While Fitting in: Visual Design of Text Overlays in Social Media Communication
1个月前
已完结
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