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268 积分 2026-03-25 加入
Disclosing early or late? The interactive effects of AI disclosure timing and advertisement appeal on consumer attitude toward advertising
2天前
已完结
Disclosing AI’s Involvement in Advertising to Consumers: A Task-Dependent Perspective
2天前
已完结
Whispers in Your Mind: The Role of Voice Features in Customer Acquisition and Retention
9天前
已完结
Forgiving the Algorithm? Consumer Responses to AI- vs. Human-Created Misrepresentative Ads
17天前
已完结
Artificial Intelligence in Utilitarian vs. Hedonic Contexts: The “Word-of-Machine” Effect
30天前
已完结
Navigating the Digital Terrain of Prosocial Disclosures and Likability
30天前
已完结
How Human–Chatbot Interaction Impairs Charitable Giving: The Role of Moral Judgment
1个月前
已完结
Automated Versus Human-Operated: Impact of AI-Driven Autonomous Stores on Prosocial Behavior
1个月前
已完结
Breaking CSR Skepticism: How Virtual Streamer Disclosure Influences Consumer Purchases in Livestreaming
1个月前
已完结
When Consumer Autonomy is Compromised: Adopting a Dual-Type View to Understand AI-Driven Marketing and Its Impact on Young Consumers’ Ethical Behavior
1个月前
已完结