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Strategic Communication through Social Media Influencers: Current State of Research and Desiderata
2小时前
已完结
Instagram fashionistas, luxury visual image strategies and vanity
3小时前
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The concept of perceived value: a systematic review of the research
1个月前
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How strong is the business-to-business brand in the workforce? An empirically-tested model of ‘internal brand equity’ in a business-to-business setting
1个月前
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A consumer-perceived consumer-based brand equity scale
1个月前
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Defending the markers of masculinity: Consumer resistance to brand gender-bending
1个月前
已关闭
Effective messaging strategies to increase brand love for sociopolitical activist brands
1个月前
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You're the flight surgeon. Ulcerative colitis
1个月前
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Coordination for distribution of motion pictures in the context of piracy
2个月前
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The disclosure of private data: measuring the privacy paradox in digital services
2个月前
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