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470 积分 2025-01-24 加入
From Interaction to Prediction: A Multi-Interactive Attention-Based Approach to Product Rating Prediction
11天前
已完结
Do “Likes” in a Brand Community Always Make You Buy More?
11天前
已完结
How Sensory Language Shapes Influencer’s Impact
12天前
已完结
How High-Arousal Language Shapes Micro- Versus Macro-Influencers’ Impact
12天前
已完结
I am who I am: Sharing photos on social media by older consumers and its influence on subjective well‐being
26天前
已完结
Does Social Bot Help Socialize? Evidence from a Microblogging Platform
1个月前
已完结
Blurred lines? Disentangling the roles of consumers’ influencer- and brand engagement in shaping brand performance
1个月前
已完结
Social Media Sponsorship: Metrics and Strategies for Finding the Right Content Creator-Sponsor Matches
1个月前
已完结
Attention or Sentiment: How Social Media React to ESG?
1个月前
已完结
Frontiers: Does Carrying News Increase Engagement with Non-News Content on Social Media Platforms?
1个月前
已完结