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420 积分 2024-08-07 加入
The Benefits of Bundling Material Goods with Moderate Usage Complementarity
16小时前
已完结
The role of transportation in the persuasiveness of public narratives
1个月前
已完结
Inferences About Others’ Consumption Motives Influence What Consumers Expect from Similar Experiences
3个月前
已完结
The Color of Status: Color Saturation, Brand Heritage, and Perceived Status of Luxury Brands
3个月前
已完结
Are Apologies Always the Best Policy? Apologies for Service Failures Backfire When Consumers Are Not Aware of the Failure
7个月前
已完结
Concealing Prices: How Delayed Price Disclosure Influences Consumer Purchase Decisions
10个月前
已完结
The “so-called” UGC: an updated definition of user-generated content in the age of social media
1年前
已完结
When Diversity Backfires: The Asymmetric Role of Multicultural Diversity on Brand Perception
1年前
已完结
When Diversity Backfires: The Asymmetric Role of Multicultural Diversity on Brand Perception
1年前
已完结
Co-branding strategies in luxury fashion: the Off-White case
1年前
已完结
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