Lv5
890 积分 2024-03-24 加入
Artificial Intelligence-Powered Digital Streamers in Online Retail: Empirical Insights and Design Strategies from Experiments
5天前
已完结
Meaning or Importance? E-commerce Consumers Interest in Product Features Presented in Online Offerings: The Role of Self-Relevance and Information Processing
19天前
已完结
Anthropomorphic Artificial Intelligence Drives Consumer Behavior: Comprehensive Literature Review and Research Agenda
19天前
已完结
Making Sense? The Sensory-Specific Nature of Virtual Influencer Effectiveness
24天前
已完结
Opening Up Military Innovation: Causal Effects of Reforms to US Defense Research
1个月前
已完结
The niche and value creation mechanism of the innovation ecosystem of crowd innovation space: a multi-case study
1个月前
已完结
Open innovation, digital transformation, the mediating effect of technological maturity and diversity
1个月前
已完结
Processing Fluency and Aesthetic Pleasure: Is Beauty in the Perceiver's Processing Experience?
1个月前
已完结
The Effect of Conceptual and Perceptual Fluency on Brand Evaluation
1个月前
已完结
The effect of emotion type and similarity of experience on consumers' willingness to pay for cause‐related products: Construal level perspective
1个月前
已完结
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