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30 积分 2025-10-21 加入
Optimal selling format considering price discount strategy in live-streaming commerce
1天前
已完结
Designing E-commerce Livestreams: How Product Presentation Duration Affects Sales?
1天前
已完结
Can time pressure promote consumers' impulse buying in live streaming E-commerce? Moderating effect of product type and consumer regulatory focus
1天前
已完结
Engineering Social Learning: Information Design of Time-Locked Sales Campaigns for Online Platforms
1天前
已完结
Engineering Social Learning: Information Design of Time-Locked Sales Campaigns for Online Platforms
1天前
已关闭
Co-opetition strategies of retail platform operations with strategic consumers
1天前
已完结
Retailer’s information sharing and manufacturer’s channel expansion in the live-streaming E-commerce era
1天前
已完结
Supervising or assisting? The influence of virtual anchor driven by AI–human collaboration on customer engagement in live streaming e-commerce
1天前
已完结
The adoption of live streaming channel considering impulse buying and product returns
1天前
已完结
Channel strategies for competing retailers: Whether and when to introduce live stream?
1天前
已完结
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