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Effects of Social Solicitation on E-Commerce Livestreaming Performance
5个月前
已完结
Decide Now or Later: Making Sense of Incoherence Across Online Reviews
9个月前
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Fee or Free: When Should Firms Charge for Online Content?
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Authenticity in TikTok: How content creator popularity and brand size influence consumer engagement with sponsored user‐generated content
10个月前
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用户生成内容激励机制研究综述及展望
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已关闭
数字经济背景下大学生知识付费意愿调查研究——以B站学习为例
10个月前
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Content creators' participation in the creator economy: Examining the effect of creators’ content sharing frequency on user engagement behavior on digital platforms
10个月前
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The creator economy:An introduction and a call for scholarly research
10个月前
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EXPRESS: Authenticity in Influencer Marketing: How Can Influencers and Brands Work Together to Build and Maintain Influencer Authenticity?
10个月前
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