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16 积分 2025-07-30 加入
How power increases preference for experiential purchases but not for material purchases
30天前
已完结
Exploring the influence of cultural values on green purchasing and its consequence
1个月前
已完结
Moral self-regulation and recycling: Does feeling guilty make us want to recycle more?
1个月前
已完结
Identity awakening in digital marketing: how facial recognition interactions foster green consumption behavior
1个月前
已完结
Do source credibility, green experience, and green brand image shape sustainable consumer behaviour? A PLS-SEM-fsQCA model
1个月前
已完结
Customers’ Review Content and Their Referral and Repurchase Behaviors
1个月前
已关闭
Unwrapping new product bias: Understanding and measuring consumer’s implicit preference for new products
1个月前
已关闭
Anthropomorphizing personal goals as dependent persons empowers consumer goal pursuit
2个月前
已完结
High Cost, High Cause: Understanding Willingness to Pay a Premium Price for Sustainable Luxury
2个月前
已完结
When Will I Be Reciprocated? Temporal Frame Shapes Consumer Responses to Cause‐Related Marketing
2个月前
已完结
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