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30 积分 2024-11-03 加入
EXPRESS: Do Robots Serve Brands’ Socially Responsible Image? How Mixed Signals Shape Consumers’ Brand Preference and Engagement
8小时前
求助中
To Defend or Not to Defend? How Responses to Negative Customer Review Affect Prospective customers’ Distrust and Purchase Intention
1个月前
已完结
Why viewers send paid gifts: The role of social influence on massively multiplayer online games live streaming
1个月前
已完结
Explaining the gift-giving intentions of live-streaming audiences through social presence: the perspective of interactive marketing
1个月前
已完结
Give to give: The gifting motivation and behavior in the social live streaming service
1个月前
已完结
Using machine learning methods to predict future churners: an analysis of repeat hotel customers
1个月前
已完结
What influences the purchase of virtual gifts in live streaming in China? A cultural context‐sensitive model
1个月前
已完结
Enhancing customer retention in Online Retail through churn prediction: A hybrid RFM, K-means, and deep neural network approach
1个月前
已完结
Would you be willing to purchase virtual gifts during esports live streams? Streamer characteristics and cultural traits
1个月前
已完结
Predicting viewer gifting behavior in sports live streaming platforms: The impact of viewer perception and satisfaction
1个月前
已完结
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